Hay and Dietiker Are Bringing Classic Bruno Rey Designs Into the 21st Century
What’s old is new again.
Danish lifestyle brand Hay has teamed up with furniture manufacturer Dietiker to update four of Swiss designer Bruno Rey’s classic pieces: a chair, dining table, coffee table, and stool. Designed by Rey in 1971, the collection takes his exemplary pieces and gives them a light refresh for a modern audience. With new designs and colors, both longtime fans of Rey and design newbies can now own a little piece of history.
Bruno Rey’s namesake chair is the heart of the collection, pictured here in Slate Blue and Grape Red and surrounding a Rey dining table in Slate Blue.
Photo: HAY
Bruno Rey rose to stardom in the 1970s, designing everything from plant containers to bar stools. An appreciation for high-quality wood inspired his eponymous chair, which emphasized simplicity as well as innovation. A unique connector made up of flexible steel springs keeps it all together, without the use of screws. Throughout his process, Rey had a desire to create a chair that resisted the formality of Swiss furnishings at the time. Opting to go for a more a playful form that still embraced utility, he designed the chair to be stackable, and in children’s sizes, too. Fifty years later, and the Rey chair (originally named the 3300 chair) is considered an icon of Swiss design.
The Rey chair, seen here in Deep Black, remains a striking staple over 50 years after its inception. Its clean lines and innovation are emblematic of Swiss design.
Photo: HAY
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The new pieces still use the screwless process, but now come in a variety of hues selected by Hay, from a minty seafoam to a cherry red. (Don’t worry, minimalists: the original Golden color will also be available.)
Pictured here in Slate Blue, the Rey coffee table is available in four colors. Rounding out the lineup are Deep Black, Mint Green, and Deep Blue.
Photo: HAY
To flesh out the collection, Hay and Dietiker dug through the archives and created complementary dining tables, coffee tables, and stools.
The Rey stools are offered in five colors: Slate Blue, Deep Black, Scarlet Red, Golden, and Umber Brown (all pictured here except Umber Brown).
Photo: HAY
The chairs, stools, and tables retain the iconic unified silhouette but have been updated in new dimensions and colors.
Photo: HAY
Scroll on to shop the collection, or by going to us.hay.com.
Hay Rey Chair
Based on the original Rey Collection designed by Swiss designer Bruno Rey in 1971, Hay is teaming up with Dietiker to relaunch the Rey Chair. With its distinctively rounded edges and curved backrest, it was the first chair to be patented with Dietiker’s unique screwless wood-to-metal connection and has become one of the most successful Swiss chairs of all time. Its solid construction, strength, and stackable design give it a timeless quality. The iconic chair has been updated in a variety of colors selected by Hay.
ShopHay Rey Dining Table
Based on the original Rey Collection designed by Swiss designer Bruno Rey in 1971, HAY is teaming up with Dietiker to relaunch the Rey Dining Table. Featuring an uncluttered silhouette with angled legs that balance the distinctively rounded edges, its simplicity, solid construction, and functional design give it a timeless quality. The iconic table is available in a variety of colors.
ShopHay Rey Stool
Based on the original Rey Collection designed by Swiss designer Bruno Rey in 1971, Hay is teaming up with Dietiker to relaunch the Rey Stool. Featuring a versatile design that can also be used as a side table, this stackable stool’s solid construction and strength give it a timeless quality. This iconic stool has been updated in a variety of colors selected by Hay.
ShopHay Rey Coffee Table
Based on the original Rey Collection designed by Swiss designer Bruno Rey in 1971, Hay is teaming up with Dietiker to relaunch the Rey Coffee Table. Featuring an uncluttered silhouette with angled legs that balance the distinctively rounded edges, its simplicity, solid construction, and functional design give it a timeless quality. The iconic table is available in a variety of colors.
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