Q&A: Meet the Designer Determined to Preserve the Traditional Craft of Shoemaking
While some fashion brands are reinventing themselves during the COVID-19 crisis, Angela Scott is doubling down on her love for traditional shoemaking. The self-taught designer behind The Office of Angela Scott built a shoe brand from scratch just nine years ago, led by a desire to create a product that would support and empower women.
Now, amidst a world of change, including the recent loss of her beloved grandmother and a factory shutdown in Portugal, Scott’s new fall collection reflects an even greater reverence for time-honored traditions. Offering hand-detailed patterns and resoleable construction, her new shoe designs pull the past forward with styles inspired by the ageless beauty of women. Below, she speaks about her unconventional journey and how the brand has responded to current uncertainties.
How did you get started as a designer?
Angela Scott: I always had a love for footwear but fashion school seemed unattainable, too expensive to afford on my own. I received a partial scholarship to the University of California at Santa Barbara and worked at a construction company to help pay tuition. I fell in love with the process of building. From the concept to the drawings and then seeing the completed structure—I was totally fascinated. But that's also where I learned I didn't want to be a woman running in high heels behind men, because that was me. I was around an all-male crew 99 percent of the time, and I felt that I had to dress in a certain way to be taken seriously. It made an impression on me, and I wanted to change it.
When my husband and I moved to Dallas for his career, I went to work in public relations for Neiman Marcus, which resparked my love for fashion. At Neiman Marcus I saw a divide in the offerings for women in the way of flat shoes. In the mens department I would see these incredible lace up brogues and stunning dress shoes but none of the sort for women. Not being a ballet-flat-kind-of girl meant my other choices were stilettos or boots.
I started The Office of Angela Scott to offer women shoes that were equal parts beauty and function—shoes that made them feel and stand confident while they achieve incredible things in their careers. I wanted to take the same craftsmanship offered to men and recreate the designs in a way that would feel powerful and feminine for women. The brand is not about me as a designer, my name, or even our shoes. It's about the women that wear our shoes. That's why I decided to call it The Office of Angela Scott, because it represents all women. We are the office.
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What is special about traditional shoemaking?
Handcrafted shoes honor tradition and family values. When people think of handcrafted shoes, they naturally imagine Italy, but Portugal has a long history of shoemaking as well. In my search for a factory that produced Goodyear Welted shoes, I had a moment of serendipity at a trade show in Milan when I met the patternmaker from a family-owned factory in Portugal. Two men stopped me inside a tannery booth to ask, 'Who made your shoes?’ We ended up with my foot on top of the table talking about the art of Goodyear Welt construction.
A few months later, I was on a Skype call with one of the factory owners, who didn’t speak a word of English, along with the patternmaker I met in Italy, talking about how they could produce our shoes. I now consider them my family, after six years. It's quite incredible: two generations of shoemakers. They have such passion for their work, and there's nothing more exciting than working with a team of people who love what they do.
One of my fondest memories in the first year of production was walking into the factory and seeing the pride they had for producing my designs. The craftspeople were suddenly working with materials and colors they had never worked with before. Some would tell me, 'We were used to brown and black boots, then your designs came along.’ It takes a lot of skill to make these types of shoes, so it's really important to me that what they do is preserved. And now that fashion is going in the direction of sneakers and casual shoes, even fewer brands are making products this way.
Who inspired your fall collection?
The new collection was inspired by my grandmother and her ageless beauty. As she got older, I watched her wardrobe evolve to include the romantic colors of emeralds, sapphires, and rubies—which are all shades found in the new collection. My grandmother lived until 97, and until her last day, she wore pearls and had her nails and hair done. Women like herself, who grew up in the 1930s, never let go of those classic ways to honor themselves. For her, it was pearls, and for me, it's shoes.
For the fall collection, I took the concept of ageless beauty and added a modern, edgy twist. As we get further along in the journey of our brand, I am beginning to see a lot of older women wearing our shoes as well. The way they wear them is so inspiring to me. It's such a beauty to see gray haired women in their sixties wearing the designs so stylishly and classically. I think we all get inspired by those around us, and I'm certainly inspired by the people that I encounter. In fact, every shoe is named after someone I've met or heard of in a story.
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How has the brand adapted during the COVID-19 pandemic?
At the beginning of COVID-19, my team and I talked about doing more. I didn't have a knee-jerk reaction of let's do less, let's spend less. I had the opposite reaction. I knew that if we were having it bad, somebody else was having it worse, so we thought about how to pay it forward. We immediately started gifting shoes and made a $20,000 donation to Girls, Inc., which is a large nonprofit partner of ours.
We also supported our factory in Portugal by sending payments early to make sure they could stay in business during the shutdown. They’re a small family and we're a small company, but keeping their craft alive is really important to me. I believe that business shouldn't just be about the bottom line and how much money you're making. Business should be about relationships, and I now feel much closer with my suppliers and shoemakers.
What are you thinking about for the future?
Like most everyone, I look forward to the day when we can see each other again in person and on a larger scale. I am also thinking about how the brand can be more of a resource for our women. I'd love to offer tools and resources that make women feel confident—whether it's a briefcase to stay organized or desk accessories. As women, if we can support, honor, and build each other up, I think the workplace will continue to look different.
"We don't need more, we just need something that's better—something that's going to carry on."
Also, I was in Alaska recently, and seeing the beautiful glaciers that are melting made me think about other things I can do to encourage more sustainable practices. I left there thinking about how I can create designs that women will want to keep for a lifetime instead of over-consuming.
I cherished getting my grandmother's wedding gown and several of her cocktail dresses when she passed away. I love the tradition of passing things down through generations. There's something so special in that.
For more details about The Office of Angela Scott fall 2020 collection, please visit their website.
Photo of Angela Scott (top) by Trevor Paulhus.
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